Call it Starbucks Cappucino Torture, I guess.
The latest on their "buy something else and we'll throw a little in" Wi-Fi offer, courtesy of Glenn Fleishman over at Wi-Fi Networking News: Spend at least $5 and register your card, then you can get two hours' free access per day in perpetuity.
Why, Starbucks, why? Why this agonizingly slow, kicking-and-screaming drag towards the free world? What's the point of stretching it out like this? What do you hope to gain?
I'd like you to give me one reason-just one-why anyone would drive past a McDonalds and its free and open access to come into one of your locations and jump through all your hoops for just two hours a day.
Because frankly, I can't think of one.
Thursday, March 18, 2010
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